ONE THING on OKRs and Roadmaps

Bruce McCarthy

The best roadmaps are not about features and dates, but about value, the benefits to the customer and to your business.

Objectives and Key Results (OKRs) work the same way; the hardest things about both is avoiding the temptation to make them into a glorified “to do” list.

Translating features, initiatives, projects, and deliverables back into the reasons why goes against much of our training, but it pays huge dividends when autonomous teams find better solutions to the problems we put in front of them.

I go in deeper in Chapter 4 of my book, Product Roadmaps Relaunched. Does your roadmap map to your OKRs? 

Speaking of OKRs, I'll be leading a group session on the topic at the Mind the Product online conference on July 13-15. Coming? Ping me.